Hemel Hempstead enjoyed a festive Snowdog sculpture trail inspired by the animated sequel to the late Raymond Briggs’ timeless picture book The Snowman™.

In the heart-warming story, a young boy builds a snowman and creates a Snowdog with the remaining snow. At midnight both of his creations magically come to life.

Visitors to the trail explored the sculptures with an app or by picking up a trail map from the Customer Services desk in the Marlowes Shopping Centre.

Wild in Art’s collection of ten uniquely decorated Snowdogs were waiting to be discovered around Hemel Hempstead town centre from 15 November 2022 until 24 January 2023.

This initiative was organised by Hemel Hempstead BID, Dacorum Borough Council and Wild in Art.