Creative collaborations that deliver real value for businesses
Sponsorship of our events provides a uniquely creative avenue for collaboration that connects corporate, public and community partners.
The events provide a unique and innovative opportunity to promote your business; drive customers to your door and support much loved charities.
A unique opportunity
Packages offer an excellent return on investment, and are tailored to objectives and budget, so you can support hugely popular events. If activated well, sponsors will be able to demonstrate that it:
- Raised their profile
- Gave them direct access to new customers
- Facilitated new key stakeholder relationships
- Realised their corporate responsibility objectives
- Raised money for charity
Richard Finn, General Manager of the Hilton Cambridge City Centre talks about his experience as a sponsor of Cows about Cambridge.
Other benefits include: engendering employee loyalty; helping to promote health and wellbeing; being part of something that creates family-friendly fun and community cohesion whilst showcasing creativity.
- Association with a high profile and media friendly event
- Brand profile, logo placement and positioning on event collateral
- Product and service integration through associated events and the app
- Stakeholder engagement opportunities
- Relationship building opportunities with other sponsors
What they say…
Thameslink’s support of Cows about Cambridge gave us a fantastic opportunity to reach new audiences and new people through the creative outlet of an art trail. Becoming the official travel partner enabled people to get to know the Thameslink brand and what we can offer.
Senior Marketing Partnership Manager, Govia Thameslink Railway GTR
CityFibre was very proud to support Giraffe About Town in 2022 in conjunction with Edinburgh Zoo. As the Community Partner we were able to connect with and involve six different, local community groups, each of whom designed their own mini giraffes that were displayed in a number of indoor locations across the city. We loved the buzz that the event created and the positive reaction from both members of the public and our own colleagues.
Area Manager (Edinburgh & Newcastle), CityFibre