Working with Wild in Art and the Shaun the Sheep trail has been fantastic. The team are friendly, knowledgeable and accommodating and it has been really easy to put everything in place. The trail has been a huge draw, both for returning and local visitors but also in terms of attracting a whole new audience, resulting in a significant increase of 148% in visitors numbers compared to last year’s exhibition. It’s been great to have the flexibility to theme the trail to our local landscape and context, creating a bespoke experience. Feedback and reviews have been more than we could have hoped for, and we’ve felt the impact extended dwell time, and additional spend in our café and retail offers. We’ve seen an increase in our online traffic relating to the trail content as well – overall a huge success!

Wild in Art were great to work with from start to finish. From working with us on the designs of the Elmers, to installation and supporting with marketing. Elmer’s Art Parade was perfectly suited to Petworth with each elephant being inspired by a world famous artist. The designs were bright, colourful and loved by our visitors – who loved sharing their day on social media. We had exceptional visitor numbers throughout the summer, with Elmer creating a huge draw for families to come and visit. It has been one of our most popular events with our visitors, staff and volunteers.

Our recent ‘Walking with The Snowman’ Trail was the perfect way to infuse festive spirit into the Fleet Street Quarter, allowing the BID to celebrate and showcase the area whilst attracting new visitors to the western side of the City of London. In the comfort of Wild in Art’s extensive knowledge and expertise, the process and delivery was seamless and refreshingly simple, helping to create a successful activation that was enjoyed by tourists, families and local works over the Christmas period.

Having The Snowman Trail at Hillsborough Castle & Gardens has been a great success, we beat our visitor number target and the feedback from the public was overwhelmingly positive, with visitors commenting on the beautiful illustrations, how relaxing the trail was and how much they appreciated the additional activities on offer such as the screening of the Snowman film. Working with Wild in Art on this project has been a very positive experience as they made everything very straightforward and were quick to respond to any queries, both their admin staff and installation crew were always very professional and pleasant to deal with.

The Snowman Trail was amazing and the response has been phenomenal. Whilst the team and I were excited to bring it to Swadlincote, there always remained a seed of doubt whether the residents and retailers would like it in comparison with our traditional switch on event. We couldn’t have been better rewarded – the comments and images posted were fantastic and the sculptures touched everyone’s hearts. What a Christmas present! I am thrilled it had a really positive impact on the high street with some businesses reporting major upturns in footfall and trade.

Our three indoor shopping malls reported that the footfall achieved through the presence of the sculptures really made an impact in challenging trading conditions. The key outcomes for us were that we have been able to support town centre businesses with a seasonally appropriate and internationally known character-driven family event that allowed people to get outdoors and take part in something magical.