Elmer's Big Heart of Kent Parade

Maidstone
19 June 21  – 22 August 21
Heart of Kent Hospice
Overview

A spectacular public art installation took place in Maidstone over the summer of 2021, thanks to a collaboration with Heart of Kent Hospice and independent children’s books publisher Andersen Press.

Elmer and his friends marched onto the streets of Maidstone to form the first-ever public art trail in the county town on Saturday 19 June 2021 for nine weeks.

The Parade of beautifully designed Elmer sculptures formed three trails around the town, its river path, countryside and parks until Sunday 22 August 2021 for local families and tourists to enjoy.

The Elmer sculptures raised a staggering £312,750 at auction to support the work of Heart of Kent Hospice.

Find out more
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231k+

Visitors

£7m+

Economic Impact
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19.3k+

Miles Walked

A few of Our Achievements

5.4k+

Sculptures Created

135+

Events Delivered

12m+

Participants
Attended

206k+

Selfies Taken