Elmer's Big Parade Blackpool

13 April 24  – 9 June 24
Brian House Children's hospice

As the first Wild in Art event to come to the Blackpool, Elmer’s Big Parade will feature a trail of 30 large Elmer the Patchwork Elephant sculptures, inspired by David McKee’s beloved children’s book character.

To bring this unforgettable event to the seaside resort, Wild in Art has partnered with Brian House, the only children’s hospice on the Fylde coast.

As well as bringing people to the town and celebrating the diversity of local communities, the event will be raising much needed funds for Brian House.

Each large sculpture will each uniquely decorated by established and up and coming artists, creating a parade through the town that will be enjoyed by visitors and locals for eight weeks in spring 2024.

The sculptures will be placed around key landmarks, streets, and open spaces across Blackpool and trail-goers will be encouraged to visit as many as possible.

A herd of smaller Elmers will accompany the trail, decorated by local children and young people through schools and youth organisations. They will be displayed inside some of the town’s tourist, cultural and leisure locations.

Visit the website

About Elmer the Patchwork Elephant

Elmer remains one of the most iconic and widely read children’s book series of all time, selling over 10 million copies worldwide since it was first published by Andersen Press in 1989.

Written and illustrated by celebrated children’s author and artist David McKee, the Elmer books have been translated into more than 60 languages and now new books, toys and clothing add to the world of Elmer the Patchwork Elephant.

About Brian House

Brian House is the only specialist children’s hospice for the Fylde coast, offering unique, expert care and support that makes a huge difference to the most seriously ill and vulnerable children in our community.

The purpose-built hospice, which forms part of Trinity Hospice, allows children with incredibly challenging medical needs and conditions to have the chance to live life to the full; to play and have fun as every child should.

Brian House offers respite care whether it’s for a day, a night, a weekend or even longer for local families, as well as group support for the whole family. Brian House is also there for expert end-of-life care and bereavement support.

A few of Our Achievements


Sculptures Created


Events Delivered




Selfies Taken