Discover all of our Walking with The Snowman™ trails
Take a wintry walk and relive the magic of Raymond Briggs’ heart-warming picture book, The Snowman™.
Discover sculpture trails of twelve giant Snowman sculptures, each decorated with designs inspired by the song The Twelve Days of Christmas.
With themes of friendship, imagination and adventure, The Snowman™ is the ultimate festive story to explore with family and friends. So grab your snow boots, wrap up warm, and get ready to go on a magical adventure.
Walking with The Snowman™ is presented in collaboration with Penguin Ventures (part of Penguin Random House UK).
© Snowman Enterprises Limited 2025
Shop our quirky collection of arty, illustrated gifts and figurines which lovingly replicate the unique designs displayed on our public art trails.
They make great gifts for artists, art lovers and anyone who is a little wild at heart.
The Snowman was created and illustrated by Raymond Briggs as a picture book, narrated entirely through hand-drawn illustrations and first published in 1978. Since then, The Snowman has sold over 5.5 million copies globally and has been translated into 21 languages.
Adapted for screen by producer John Coates, the Oscar-nominated animation launched on Channel 4 in its inaugural year in 1982 and has been repeated every Christmas since. The sequel, The Snowman and The Snowdog premiered on Channel 4 on Christmas Eve 2012 and was seen by more than 10 million people over the festive period.
© Snowman Enterprises Limited Snowman Enterprises Ltd is a Penguin Random House company. It is committed to growing The Snowman™ brand, with a publishing programme overseen by Puffin and global broadcast, live events and a successful consumer products programme all managed in-house by Penguin Ventures.
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